nlighten.co.za - Customer Experience Blog 01 June 2015, Vision, Mission, Values

In: Deliver on your Brand’s Promise / Out: Vision, Mission, Values

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In: Deliver on your Brand’s Promise / Out: Vision, Mission,…
nlighten.co.za - Customer Experience Blog 6 April 2015

That comfortable-looking metal chair (not)

That comfortable-looking metal chair (not) Some people may…
nlighten.co.za - Customer Experience Blog 6 April 2015

Having your cake and eating it.

Having your cake and eating it: making customers and keeping…
Don’t keep your customers in the dark

In the Dark

“Don’t keep your customers in the dark!”  Load shedding…
make or break the customer experience

Size Does Matter

They say that we shouldn’t sweat the small stuff. In life that’s…
How best to keep private information just that… private. nlighten artice

Private Investigations

Modern businesses know that information is more than just data;…
Customer service south africa

Unlocking the SA effect

It’s pretty easy to lament all that is wrong with customer…
British Airways, It’s time to dust off the ancient service statement.

Promises, promises

To fly. To serve. These apparently simple four words were at…
Should business treat its customers the way you would like to be treated?

There is no 'you' in service

There's a very old saying that instructs us to ‘treat others…
Call centres really could be the jewel in the crown of any business, but...

Don't call me, I will call you

I’m sure that the clever marketing person who first came up…
2 principles that are essential to running a profitable organisation...by nlighten

Value Up + Costs Down = Customer Service Success

As a business owner – there are 2 principles that are essential…
Business growth & customer service

Monopoly can be a dangerous game

Business growth is a natural by-product of success. It's obviously…
What really happened to Kodak

Not such a great ‘Kodak Moment’!

Millions of people around the world were shocked to learn that…
A brand ‘tag line’ - false promises or successful slogans?

Promises

Companies often spend many hours and many thousands of rand on…
A sad story of lost potential, money and jobs

To stay in business go back to the (customer service) basics

According to Statistics SA, in September 2011 alone, 330 South…